Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user. These cookies include, but are not limited to, Google Ads, Google Analytics (GA4), Meta Ads (Facebook & Instagram), CallRail and StackAdapt.
CallRail Referrer
Records the traffic source / referrer for inbound call attribution.
180 days
CallRail Landing Page
Records the landing page URL when a visitor first arrives, for inbound call attribution.
180 days
StackAdapt User ID v4
StackAdapt visitor identifier (v4 schema) for advertising attribution and audience targeting.
365 days
StackAdapt User ID v3
StackAdapt visitor identifier (v3 schema) for advertising attribution and audience targeting.
365 days
StackAdapt User ID v2
StackAdapt visitor identifier (v2 schema) for advertising attribution and audience targeting.
365 days
StackAdapt User ID
StackAdapt visitor identifier for advertising attribution and audience targeting.
365 days
Facebook Click ID
Stores the Facebook click identifier (fbclid) when a user arrives from a Meta ad click.
90 days
Facebook Pixel
Used by Meta (Facebook) to deliver advertising on Facebook, Instagram, and partner properties.
90 days
Google Ads Linker
Set by the Google tag for conversion linking and ad attribution across the site.
90 days
Google Ads DoubleClick
Used by Google Ads / DoubleClick for click tracking and conversion measurement.
90 days
Google Ads Click ID
Stores the Google Ads click identifier (gclid) when a user arrives from a Google Ads click.
90 days
CallRail Session ID
Session identifier used by CallRail to group visitor activity within a call attribution session.
180 days
